Why You Should Stop Pitching and Tell Stories Instead

I’m anti-pitching. Apples have become my metaphor for pitching. When you develop a pitch, it’s like buying a basket of apples. You pick out the best apples of the season. You polish them individually. You even ask a couple of friends to taste your apples and tell you if they like how they taste. Then […]

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Self-Editing your Social Media

Everyone’s on social media and some people seem to mix the personal and the professional fairly willy-nilly. It’s not just Hollywood stars showing us their kitchens but also entrepreneurs posting gifs of themselves dancing with their babies. The personal and the professional are more intertwined than ever these days. If you’re posting on social media […]

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